Saturday, July 01, 2017

When Your Life Depends On It - book event with author David Hirzel, July 9th at Florey's!

Florey's Books welcomes local author David Hirzel as he discusses his book, "When Your Life Depends On It: Extreme Decision Making Lessons from the Antarctic".

***Sunday, July 9th, 2-4pm***

About the book:

When Your Life Depends on It is designed to be a thrilling read.

It is an adventure book that looks at the challenging situations faced by early explorers like Scott, Shackleton, Amundsen and Mawson while they were attempting to conquer the great, icy, then-unknown, Antarctic world.

But this book was written to be much more than that. By looking at the life-and-death decisions that these heroic men often had to make, there is much we can learn from them to improve our own modern day decision making--both at a personal level and at a business level.

Across six major expeditions spanning sixteen years, these explorers from the early 1900s faced extremely hazardous conditions, where sheer environment will kill you and the only communication was as far as you could shout. But what is really amazing to learn is that at times, they made bad decisions, though remarkably, very few people died.

Lessons and strategies in decision making are revealed throughout the stories, but the book is not prescriptive. The authors encourage you to think about what lessons you can take away from each story.

People have said that the book is fun to read and that it stimulated their own improved decision making while opening their eyes to an incredible period in history--the heroic age of Antarctic exploration.

About the co-author:

David Hirzel, a Californian native, has written a three-part polar biography of the Irish explorer Tom Crean, a key player in Scott’s and Shackleton’s expeditions. The final book of this series, Antarctic Voyager, was launched at the South-Polesium conference in Scotland (May 2015). Sailor on Ice: Tom Crean with Scott in the Antarctic has been optioned for a documentary due for release in 2017.

For more information, visit

We hope to see you!

***Sunday, July 8th, 2-4pm***


Florey's Book Co.
2120 Palmetto Ave.
Pacifica, CA 94044
(650) 355-8811
Open 10am to 6pm every day! (8pm Fridays)
---Closed July 30 through August 5th---